Cedar Fair Partners With Guinness World Records® LIVE! for a Record-Breaking Summer
Cedar Fair Press Release
SANDUSKY, Ohio, April 13, 2011 — For more than two decades, Cedar Fair has been shattering world records for having the tallest, fastest, steepest, most thrilling rides and roller coasters on the planet! This summer, park guests will be able to get in on the record-breaking fun as Cedar Fair Entertainment Company has announced plans to partner with Guinness World Records’ new division, GWR Live!, for a summer-long series of interactive record-breaking-events at the Company’s amusement parks across North America.
Official Guinness World Records® adjudicators will be present at Cedar Point, Knott’s Berry Farm, Kings Island, Canada’s Wonderland, Kings Dominion, Carowinds, Dorney Park, California’s Great America, Worlds of Fun and Valleyfair amusement parks, to officiate a variety of record attempts by both guests and the parks.
“When you think of world-record-breaking rides and roller coasters, you think about Cedar Fair,” stated Bryan Edwards, spokesperson for Cedar Fair Entertainment Company. “By working with Guinness World Records, we will be able to bring an exciting new level of fun to our guests this summer.”
Guinness World Records Live! is a new, dynamic business area of the global Guinness World Records brand, which takes the magic of record-breaking straight to the fingertips of the public in an interactive, entertaining and accessible fashion. First developed in Dubai, the Guinness World Records interactive experience involves creating an environment where the public can attempt records and become genuine record holders instantaneously. Its mission is to entertain, educate and inspire people through a live Guinness World Records experience; and to celebrate ordinary people achieving extraordinary feats.
“The adrenalin rush of live record breaking events along with the thrills of Cedar Fair amusement parks is a hugely exciting project for us at Guinness World Records,” says Paul O’ Neill, vice president of Guinness World Records Entertainment. “Visitors to the parks will be treated to something special and unique this summer.”
The Cedar Fair summer of records will kick off in late April at Carowinds amusement park in Charlotte, North Carolina with a record attempt for the “Most People Dyeing Easter Eggs.”
Cedar Fair Entertainment Company
Cedar Fair Entertainment Company (NYSE: FUN) is a publicly traded partnership headquartered in Sandusky, Ohio. The Company, which owns and operates 11 amusement parks, six outdoor water parks, one indoor water park and five hotels, is one of the largest regional amusement park operators in the world. Its parks are located in Ohio, California, North Carolina, South Carolina, Virginia, Pennsylvania, Minnesota, Missouri, Michigan, and Toronto, Ontario. Cedar Fair also operates the Gilroy Gardens Family Theme Park in California under a management contract. Cedar Fair’s flagship park, Cedar Point, has been consistently voted the “Best Amusement Park in the World” in a prestigious annual poll conducted by Amusement Today newspaper.
About Guinness World Records
Guinness World Records is the universally recognized authority on record-breaking achievement. First published in 1955, the annual Guinness World Records book is published in more than 100 countries and 25 languages and is one of the highest-selling books under copyright of all time with more than 3 million copies sold annually across the globe. Guinness World Records celebrated its 50th anniversary edition in 2004, a year after the sale of its 100 millionth copy. Guinness World Records also annually publishes the Gamer’s Edition; a records book devoted solely to the world of computer gaming and high score record achievements. The Guinness World Records website (www.guinnessworldrecords.com) receives more than 11 million visitors a year. Guinness World Records is part of the Jim Pattison Group, one of Canada’s largest privately owned companies which is a conglomerate of interests, including advertising, broadcasting, grocery stores and automotive retailing.